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Focus: Klevu search engine

Search with multiple options is very important, especially for e-stores with large number of products. The standard functionality of Magento’s open source (former Community) version includes search in a simpler form, and Magento Marketplace also offers various search enhancement modules. In today’s blog post, we take a closer look at the capabilities of an external provider.

Klevu is an AI-powered, self-learning search system that optimises itself according to the real behaviour of customers in the e-store, leaving the merchant with the option to embed their own business goals into it. Among other things, it is able to detect misspelled words (see languages), product code and longer combinations of search words. Klevu is fully compatible with e-business solutions built on top of Magento 1 and 2.

Below are the key features of Klevu:

Self-learning search

The search engine learns how visitors use search and optimises results according to their searches.

Automatic catalogue enrichment

Klevu adds contextually relevant synonyms to your catalogue metadata. Enriching your catalogue data allows for more detailed and deeper search results.

Enriched autofill

Klevu automatically fills the search query, providing rich, clear and intuitive recommendations. Autofill starts from the first letter.

Personalised search

In the search window, it is possible to display advertisements, the most popular products and the products most recently viewed by the user.

Search trends

The Klevu shows the user words based on popular and recent searches, creating interaction with visitors and speeding up the shopping process. Searches start without entering any characters!

Typo tolerance

Search understands what your shoppers are looking for, even when they type with typos. An advanced keyword search index ensures buyers always find the right product..

Recognizing conjunctions

The search engine detects and manages conjunctions (i.e., and..) to get to the core of the search term.

Design

Klevu offers complete control and flexibility over the look and feel of search results. Based on the open CSS principle, search results can be customized as desired.

Dynamic filters

It is possible to add relevant filters to the search according to the search results, which enable a more comprehensive search.

Synonym glossary

The search bot can be trained with a synonym glossary that automatically detects synonyms and gives the best results.

URL redirection

URL redirection allows users to be redirected to a new page with a specific keyword. For example, the search term “holiday” will lead to a special advertising page.

Content search

Klevu is able to show not only product data in the search results, but also to search, for example, content pages and blogs.

Search by category

The search allows you to display categories and subcategories.

Adaptive and mobile-friendly design

Sticky search is user-friendly on any device – especially on smart devices with a small screen and a smaller display area.

If this review resonated with you and you’d like to find out more, take a look at the Klevu page or contact us and we’ll share our experiences.

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